Referral Accelerator delivers consistent monthly marketing campaigns to clients & centres of influence to leverage your trusted network to deliver more qualified introductions to the clients you want.
Word of mouth & referral marketing is still the number 1 way to drive quality introductions to new clients. But many advisers leave 100’s of referrals on the table each and every year by not having a process.
A study by Advisor Impact found that:
93% of clients were happy to continue working with their adviser.
83% were happy to give referrals to the adviser they worked with.
29% of the clients surveyed ever gave a referral.
The difference between willing to give and actually giving created what is called ‘The Referral Gap’
It exists in over 90% of adviser businesses and when not addressed can lead to missed opportunities.
Referral Accelerator has been designed to plug the gap.
What is included when you join
Step 1: Pick Your Campaign
Start by picking from our growing list of video marketing campaigns that match what you want to talk to your clients & centres of influence about.
Each campaign is designed with a specific purpose and can fit your way of business.
Step 2: We Set-up & Brand Your Campaign
We take your logo, colours and key information and brand the campaign specific to your company. Each campaign has a specific landing page & form to capture client & referral information easily and send it direct to your inbox.
Step 3: We Send To Your Clients & Report Back
Once approved our team organise your campaign to be sent out to your client base. This can include multi staged emails to get the best results each and every time.
We calculate the results and can provide clear feedback on how the campaign went.
Step 4: Leveraging Centres of Influence
It is now time to leverage everyone from accountants, lawyers, mortgage advisers and many more to get the benefit of allowing them to use your high value content with their database.
We show you exactly how to approach, enlist and deliver the campaigns to their database. Imagine getting an influx of interest from your accountants clients.
Step 5: Supercharge Your Results
It doesn’t stop there. We provide the scripts your telemarketers can use to follow up both active clients who have watched the campaign, as well as a scripts & process to offer calling campaigns to your centres of influence to get more meetings from their database.
We call it Warm Telemarketing. If you don’t have a team who can help – ask us and we will put you on to our recommended providers.
Online video training portal
We are working on our expert system for asking for referrals without that pain as you get the application signed. We want to give you options, skills and techniques to drive more referrals into your business.